MagicBricks October 29, 2007
Posted by Pallav Sharda in : Real Estate , trackbackMagicBricks is the online real-estate portal of Indiatimes, which is run by one of the largest media and entertainment conglomerate in India, The Times Group.
So it’s got some heavy backing- which probably explains plenty of content, television advertising and some nifty functionality like GPS based mobile application that allow users to search for real estate listings on the move. But for all that money, it’s got a very average looking website and a pathetic logo. The whole interface is a mix of different fonts, member company logos, and awfully crowded text.
Nevertheless, in a market with billions of potential users I guess content is king, not presentation. At least for now. Overall, if you need to get some rich content for Indian real-estate, take two aspirins and head to MagicBricks.
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