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Moviemart.in March 7, 2007

Posted by Pallav Sharda in : Movie Rental , trackback

Another online movie rental site for India. Moviemart operates only in Delhi and Mumbai, and seems to be around since late 2006.

The site is slick and professional looking; and in true Indian startup spirit, displays a bunch of teenage foreign girls in the homepage graphic. This is getting to be a pet peeve for me- If their business is local, why can’t they focus design locally too?

Anyways, their plans Money Iconare competitive and start at Rs.149 (with Rs.500 security deposit). The ‘no-late fee, no-due dates’ model is workable too. At least they are upfront about it, unlike Seventymm. What I can’t understand is why they have chosen to drop the social tools - rating movies, getting recommendations etc. Seems like that is not a priority feature for any of the Indian movie rental startups for some unknown reason.

Interesting fact- they claim that Rs.5 from every subscription goes towards ‘Anti-piracy and Charity’. True or not, that’s a first for Indian movie rental startups ;-) .

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