Shaadi January 20, 2007
Posted by Pallav Sharda in : Technology , trackbackShaadi is probably one of the cleaner looking matrimonial websites. It’s run by People Interactive (India) Pvt Ltd, another rising internet company with sites like Fropper (social networking site), Mauj (wireless related), Astrolife (astrology portal) in it’s portfolio.
I’m not sure how much they hold up, but the Shaadi.com makes some pretty big claims. One is to be the ‘most visited matrimonial website in India’ (stats from Ranking.com). They also have ‘World’s Largest Matrimonial Service’ as their punchline- don’t know what they have to back that up. One thing I know for sure is their claim about Alexa ranking of ‘#8 most visited site in India’ means nothing. Alexa is useless, since it only accounts for the surfing pattern of people who download it’s browser toolbar.
Damn.What did I get myself into… There are tons of these matrimonial sites out there, as I dig into this. I’ll probably post about couple more. But People Interactive is definately an interesting find- a company to keep an eye on, just like Naukri.com’s Info Edge.
Update: People Interactive also owns Makaan which we have reviewed here.
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